Pricing Your Home

Pricing your home is both an art and a science. Achieving the optimal price is the result of both objective research into comparable properties and a gut feeling about your property and the current market.

The right price should:

  • Attract buyers
  • Allow you to earn the most money possible
  • Help you sell as quickly as possible

The simple fact is, price is the number one factor that most homebuyers use to determine which homes they want to view. And it's important to remember that, although the price is set by you, the value of the home is determined by the buyer. Try to avoid allowing your enthusiasm to impact your better judgment - overpricing is a common mistake that can cost you in the end.

The Importance of Proper Pricing

  • Faster sale and less inconvenience
  • Exposure to more buyers
  • Increases Realtors® response
  • Generates more advertising/sign calls
  • Attracts higher offers
  • Means more money to seller
  • Avoids being "shopworn"

What really matters is how your home stacks up against the others currently offered for sale and recently sold in your neighborhood. Buyers will be comparing.

Common Reasons for Overpricing

  • Over-improvement
  • Need
  • Purchasing in higher-priced area
  • Original purchase price too high
  • Lack of factual data
  • Bargaining room
  • Move isn't necessary
  • Assessed value
  • Emotional attachment
  • Opinion of family and neighbors

Dangers of Overpricing

  • Most of the activity on your home will occur in the first few weeks. Pricing a home properly and then creating immediate urgency in the minds of agents and buyers is critical.
  • Buyers who have seen most available homes in their price range are waiting for the "right house" to come on the market. That's why if a house is priced right, it will sell quickly. The buyers are there waiting for it.
  • Don't start with a high price and the assumption that you can reduce it later. By the time you decide to lower the price, it may be too late, as interest will have alreadywaned.
  • A major cause for concern is appraisal problems; overpricing can lead to loan rejections and lost time.
  • Even if your home is nicer than other homes in the same area, your house won't be picked for viewing if you set the price too high.
  • Buyers and agents become aware of the long exposure period and often are hesitant to make an offer because they fear something is wrong with the property.
  • Attracting the wrong buyers.
  • Fewer potentially qualified buyers will respond.
  • You might help sell similar homes that are priced low.
  • You could lose money as a result of making extra mortgage payments while incurring taxes, insurance and unplanned maintenance costs.

The Role of a Real Estate Agent in Pricing

  • Provide you with a comparative market analysis (CMA), a comparison of the prices of recently sold homes that are similar in terms of location, style, and amenities. A CMA is performed by comparing previously sold homes in the area, and currently active homes to know your competition.
  • There is no "exact price" for real estate
  • We don't tell you what we think your home is "worth".
  • The market determines value…together we determine the price.
  • You determine the price based on the factors you control:
        - Marketing time
        - Financing alternatives provided
        - Condition
        - Exposure method
  • Keep in touch with market trends and keep up to date with market activity of comparable homes.
  • Estimate your net proceeds.
  • Help to determine offering incentives.

An agent has NO control over the market, only the marketing plan. Never select an agent based on price.

From Our Blog - Selling Your Home
Why You Should Consider Selling in the Winter

The season you sell your home can have an impact on how much you get for your home and how quickly it sells. The season that has the most success in selling homes is spring. This is a good time of year for families moving to new school districts and is also more convenient weather for moving. ... Read more

Phone(850) 774-3670

Email[email protected]

Address Virga Realty, Inc.
2524 Pelican Bay Ct
Panama City Beach, FL 32408

254 Properties
Page 1 of 22
4
Beds
3F11/2
Baths
2,511
Sq.Ft.
2022
Year Built
1
Day on Site
721560
MLS
Introducing new plans along with modern designs to the waterfront community of SweetBay! Harris Doyle Homes, the community's newest builder, presents its 2-story Navarre plan with Classical exterior....
3
Beds
2
Baths
1,980
Sq.Ft.
2000
Year Built
1
Day on Site
721564
MLS
Money maker!! Approximately nine acres+-, it has four addresses now with potential for more. There are four power poles, two commercial septics and public water. Well needs repair. The three...
$1,200,000
Subdivision: Bid-A-Wee
3
Beds
3F21/2
Baths
3,484
Sq.Ft.
2016
Year Built
1
Day on Site
721580
MLS
Enjoy coastal Florida living at its very best in the heart of the world's most beautiful beaches in Bid-A-Wee Beach on Panama City Beach, Florida. This home is positioned 1/2 block from the stunning...
$500,000
Subdivision: Shores Of Panama Phase I
2
Beds
3
Baths
1,070
Sq.Ft.
2007
Year Built
2
Days on Site
721520
MLS
Beautiful turn-key condo with gorgeous views of the Gulf of Mexico. Great investment for vacation rental or your own beach getaway! Perfect location on the beach right in the heart of Panama City...
$799,000
Subdivision: Majestic Beach Tower II
3
Beds
2
Baths
1,535
Sq.Ft.
2006
Year Built
2
Days on Site
721396
MLS
Beautiful, fully remodeled, corner unit at popular Majestic Beach Resort. Dedicated parking spot 391 is included with this unit, which will make guests very happy during the popular summer months!...
$545,000
Subdivision: Shores Of Panama Phase II
2
Beds
2F11/2
Baths
1,102
Sq.Ft.
2007
Year Built
2
Days on Site
721536
MLS
2 BEDROOM WITH SEPARATE BUNK ROOM MASTER FRONT. BIGGEST SHORES BALCONY Shores is one of the best rental generators on the beach. This unit is grossing over $55k annually. Property Highlights:...
$1,250,000
Subdivision: Cedar Creek Ph II
4
Beds
3
Baths
4,484
Sq.Ft.
2017
Year Built
2
Days on Site
721546
MLS
Incredible custom waterfront estate on Deer Point Lake located in the 
private gated community of Cedar Creek. Built over 100 feet from the road for additional privacy, nestled away on a 1.25...
$735,900
Subdivision: Long Beach Towers III
2
Beds
2
Baths
1,326
Sq.Ft.
1998
Year Built
3
Days on Site
721478
MLS
You have easy 6th-floor access from tower 3 to one of the prettiest beaches in PCB. Enjoy the Great views from your large balcony or either of the bedrooms that offer large windows for ultimate views....
2
Beds
2
Baths
1,074
Sq.Ft.
2006
Year Built
3
Days on Site
721481
MLS
Two bedroom two bath condominium at Splash Resort. This condominium is fully furnished nicely and turnkey rental ready for 2022. Unique features are tile throughout the living areas with exceptions...
3
Beds
3
Baths
1,400
Sq.Ft.
2004
Year Built
3
Days on Site
721485
MLS
Stunning gulf views from this 14th floor gulf front condo in sought after Celedon Beach. This unit has fresh paint on ceilings, walls, doors and trim. Recently installed LVP flooring throughout. Sold...
$899,000
Subdivision: [No Recorded Subdiv]
4
Beds
2
Baths
1,702
Sq.Ft.
1980
Year Built
3
Days on Site
721414
MLS
Country living at it's finest! 20+ gorgeous acres and a quaint home tucked away on a treelined road. This listing includes three adjoining parcels that are being sold all together. Find ultimate...
$625,000
Subdivision: Tidewater Beach Phase I
2
Beds
2
Baths
1,593
Sq.Ft.
2007
Year Built
3
Days on Site
714781
MLS
Gulf Side Primary Bedroom Suite Floorplan! Well Maintained 2 Bedroom, 2 Bathroom Floor-plan, Hard-surface Flooring throughout. Fresh Interior Paint, Newer Appliances (approximately 9 months old) &...
471 Properties
Page 1 of 40
Open 1/27
1361 Western Lake Drive Santa Rosa Beach, FL 32459
$2,350,000
Subdivision: Watercolor
4
Beds
3F11/2
Baths
2,114
Sq.Ft.
2005
Year Built
1
Day on Site
889823
MLS
Impeccable Watercolor Camp District Home Designed by noted architect Matt Savoie and built by Romair Construction in a prime location just steps from Camp Watercolor. Strong rental history sleeping...
$820,000
Subdivision: Destin Surfside Condo
3
Beds
3
Baths
1,617
Sq.Ft.
1986
Year Built
1
Day on Site
889826
MLS
As soon as you step in to this beautiful unit you can feel the stress of every day life just immediately drift away. So much interior space to breathe, tons of balcony space, best of all the views of...
3
Beds
2
Baths
1,280
Sq.Ft.
2019
Year Built
1
Day on Site
889814
MLS
Quietly secluded off of Highway 90 and 331, this house is a must see. It features a nicely sized lot with a basically brand new home on it. This house is only 45 minutes to the beach and is perfect...
$745,000
Subdivision: Tivoli By The Sea 1
3
Beds
3
Baths
1,463
Sq.Ft.
1986
Year Built
1
Day on Site
889837
MLS
Beautifully updated ground floor Tivoli condo without stairs. Located on the southside of Sandestin Golf and Beach Resort, it is less than a half mile to the white sand beaches. This nicely appointed...
$1,249,000
Subdivision: Gulf Place Residence
3
Beds
2
Baths
1,318
Sq.Ft.
2021
Year Built
1
Day on Site
889844
MLS
This magnificently appointed Gulf Place CORNER UNIT is being offered fully & beautifully furnished inside and out with 220 sq ft of outdoor space from the wrap-around balcony. Views include the...
$609,000
Subdivision: Ariel Dunes II
2
Beds
2
Baths
1,175
Sq.Ft.
2007
Year Built
1
Day on Site
889846
MLS
Calling all Beach Lovers! If you are looking for an immaculate condo with gulf views + within walking distance to beautiful white beaches look no further. This 2 bedroom 2 bath condo is ready for a...
3
Beds
2
Baths
1,923
Sq.Ft.
2003
Year Built
1
Day on Site
889854
MLS
Over 2800sf under roof of this recently remodeled home located on the canal in Point Washington, with access to the Bay by boat. It's common to see 21 ft flats and pontoon boats parked in boat lifts...
$575,000
Subdivision: Alerio Unit C202
3
Beds
2
Baths
1,307
Sq.Ft.
2015
Year Built
1
Day on Site
889866
MLS
Beautiful 3 bedroom 2 bath condo in sought after Alerio Condominiums. Hardwood floors, stainless steel appliances, granite countertops, separate shower & garden tub in master. This condo is move in...
3
Beds
3
Baths
1,413
Sq.Ft.
2002
Year Built
1
Day on Site
889873
MLS
Sought after location in the Sandestin Village. Large balcony to relax and take in all the village performances and activities. Steps away from dining, shopping, golf, tennis, and of course the...
3
Beds
2
Baths
840
Sq.Ft.
1982
Year Built
1
Day on Site
889874
MLS
Over 5 acres, great location- near the city and shopping. There is a 3 bedroom 2 bath mobile home on the property that is currently rented. Plenty of privacy. No value given to the mobile home. Must...
1
Baths
445
Sq.Ft.
2007
Year Built
1
Day on Site
889889
MLS
This 6th floor updated studio offers refreshing views of the Grand gardens, resort style pool, and Choctawhatchee Bay from your own Juliette balcony. Porcelain plank tile flows throughout for low...
$749,000
Subdivision: Ariel Dunes II
3
Beds
3
Baths
1,763
Sq.Ft.
2007
Year Built
1
Day on Site
889894
MLS
Your vacation oasis awaits! Take in the breathtaking panoramic Gulf views in this condo located on the 17th floor of Ariel Dunes II. With spacious rooms, full furnishings, and the many resort...

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